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Ali Sedighi

Professional services: consulting for Canadian operators

Firms sell expertise and time. Growth means winning better clients, pricing for value and building a pipeline that does not depend on the senior partners' networks.

What we see most often

  • Partners bill and sell at the same time
  • Pricing is by the hour; margin is invisible
  • Referrals are strong, inbound is weak
  • Associates cannot originate work

The moves that work

  1. 1Positioning around a specialty rather than a discipline
  2. 2Inbound systems for high-intent search
  3. 3Pricing and packaging by outcome
  4. 4Business development cadence for the whole firm

Services we run here

Start with a 30-minute strategy call.

Tell us where the business is and where it should be in 12 months. You leave with two or three specific moves, whether or not we work together.

Call Strategy call